About Us

About Us

Building a new generation of customer service, powered by product thinking and data

Core Strengths
▌ 8 years in the industry: our founding team brings 8 years of end-to-end cross-border e-commerce operating experience
▌ Deep support expertise: 6 years of specialised customer service management, serving over 100 cross-border businesses
▌ Systems that scale: an in-house intelligent support platform plus a standardised training system that keeps driving efficiency up

Who We Are

As a specialist customer service provider for cross-border e-commerce, we use our three-in-one solution of systems, processes and people to help sellers achieve:
✅ 50%+ faster customer response times (vs. industry benchmark)
✅ 40%+ improvement in complaint-handling efficiency
✅ Service ratings consistently above 4.8 (major platform data)
With a 200+ strong professional team and an intelligent support centre behind us, we deliver native-level service to your customers worldwide.

Our Approach

Data-driven, precision service
● Problem solvers: a closed-loop process built around a first-contact resolution rate above 80%
● Experience designers: continuous customer-journey optimisation driven by service analytics
● Brand guardians: turning every service interaction into added brand value

Core Services

A proven path to building cross-border e-commerce customer service

01.

Deep Diagnosis

  • Cross-border pain-point scan

    Multi-platform service channel audit
  • Complaint hotspot analysis for target markets
  • Stress test of current response times
02.

Strategic Alignment

  • A measurable goal framework

    Custom multi-time-zone SLA standards
  • Live KPI dashboards
03.

Smart Infrastructure

  • End-to-end service system design

    Multilingual script libraries (after-sales and promotional scenarios)
  • Intelligent routing:
    priority lane for urgent complaints ▸ automatic multilingual assignment
04.

Team Readiness

  • Training a team that can actually perform

    • Amazon fundamentals training

    • Peak-season script simulations(live scripts + high-pressure testing)

    • Integration with your existing store back office / ERP
      ▶ Team readiness sign-off delivered within 3 days

05.

Agile Execution

  • Roll out the improved service workflow
  • Monitor closely and resolve issues as they arise
06.

Continuous Improvement

  • Track KPIs and review team performance
  • Keep improving and keep meeting customer expectations

Why Choose Us?

We never stop improving. By getting to know each project — the business, the team, the current state — we offer real recommendations and improve alongside you.

Our founders came from a leading Chinese cross-border seller with USD 150M in annual revenue, where they built a 100+ person support team in the Philippines from scratch — owning hiring, training and daily management, sustaining 90%+ customer satisfaction and cutting negative reviews by around 30%.

We bring mature service processes and professional agent training, and we tailor workflows to your needs — a strategic partner in your growth.

We have agent capacity on hand, so we can select and train the right people in the shortest possible time.

Years of cross-border e-commerce support experience mean we understand each platform, what buyers and sellers need, and how direct customer feedback should feed back into product development and quality.

A tight communication rhythm between your team and ours — daily collaboration keeps product information flowing and resolves issues faster.

We consider ourselves part of your team — same systems, same processes, shared information, whether we are building the knowledge base or handling day-to-day communication.

Some Numbers

By the Numbers

1 %
Customer Satisfaction
1 +
Projects Delivered
1 %
Real-time Conversations
1 K+
Auto-QA Tickets

Would you like to start a project with us?

If you are looking for a partner that genuinely cares about customer experience, why not work with us?